The Challenge: Leading multinational Pharma company wants to dive deep into key Gx competition in the respiratory space in Russia and China as it prepares to launch its own.
A leading MNC wanted to understand the key Gx threat to one of its key assets in the respiratory space in Russia and China.
The Action: We leveraged our extensive network of contacts and produced a regulatory overview and competitor landscape.
LucidQuest leveraged its extensive network of contacts in these geographies and produced an overview of the regulatory / approval process for the specific Gx asset and an extensive competitor landscape with information on filing and approval timelines and individual threat levels.
The result: Αn insights-led overall counter-Gx strategy served as a shortcut to access the markets of Russia and China.
Eventually, the client was able to use the insights provided by LucidQuest as part of their overall counter-Gx strategy in these geographies, including striking alliances with local manufacturers for speedier access to the market.
#Respiratory #Generics #regulatory #competitiveintelligence #casestudy #ourwork #pharmastrategy #marketaccess