How a large pharma in the EU oncology space gained and used competitive intelligence to craft a defense against threats from generics.
The Challenge: Gaining Competitive Intelligence on upcoming generics…
How we helped two pharma companies assess their own and their competitors' social media during ESMO 2023 and ASCO 2023.
The Challenge: How to maximize the benefits of social media monitoring during…
How our benchmarking analysis contributed to a Hemato-Oncology company's sales and pricing strategy for specific agents.
The Challenge: Competitive benchmarking, including sales force and market…
How a hematology brand utilized competitor sales force research to defend itself against a competitor entrant in Spain.
The Challenge: How to react to a new entrant threat A hematology brand team of…
How a pharma in the multiple myeloma space gained access to leading KOLs insights and used them in its asset development process.
The Challenge: Understanding how KOLs define the treatment evolution and the…
How we helped a CNS mid-size pharma understand a new competitor in the EU after researching its sales force.
The Challenge: Assessing the impact of a new competitive entry in the CNS space…
How a mid-size pharma in the US asthma and COPD space edged out two new competitive threats by differentiating its education approaches
The Challenge: How to prepare when two new competitors enter your space Α…
How a large-cap pharma in the Direct Oral Anticoagulant Space (DOAC) space updated its promotional tactics to regain lost SoV
The Challenge: Stimulating conversation around your brand when your competitors…
How a large pharma in Hematology and Oncology space established and used competitive benchmarks across the US
The Challenge: Knowing field force performance against the competition A large…
How a leading global player in the respiratory space worked towards speedier access to Russia and China
The Challenge: Leading multinational Pharma company wants to dive deep into key…
How we helped a mid-size Pharma in the primary immunodeficiency (PID) space to respond successfully to a competitor's move.
The Challenge: Dealing with an existing competitor launching a new product.…
The patent landscape for a potential COVID-19 treatment
Introduction Since the outbreak of the COVID-19 pandemic began in 2020, it…