How we helped a mid-size Pharma delve into the competitor landscape and support its brand strategy development.
The challenge: Βuilding an up-to-date biosimilar competitor landscape. A…
How a hematology brand utilized competitor sales force research to defend itself against a competitor entrant in Spain.
The Challenge: How to react to a new entrant threat A hematology brand team of…
How we helped a CNS mid-size pharma understand a new competitor in the EU after researching its sales force.
The Challenge: Assessing the impact of a new competitive entry in the CNS space…